Job Description

Event Marketing Manager

Texas Capital is built to help businesses and their leaders. Our depth of knowledge and expertise allows us to bring the best of the big firms at a scale that works for our clients, with highly experienced bankers who truly invest in people's success today and tomorrow.

While we are rooted in core financial products, we are differentiated by our approach. Our bankers are seasoned financial experts who possess deep experience across a multitude of industries. Equally important, they bring commitment investing the time and resources to understand our clients' immediate needs, identify market opportunities and meet long-term objectives. At Texas Capital, we do more than build business success. We build long-lasting relationships.

Texas Capital provides a variety of benefits to colleagues, including health insurance coverage, wellness program, fertility and family building aids, life and disability insurance, retirement savings plans with a generous 401K match, paid leave programs, paid holidays, and paid time off (PTO).

Headquartered in Dallas with offices in Austin, Fort Worth, Houston, Richardson, Plano and San Antonio, Texas Capital was recently named Best Regional Bank in 2024 by Bankrate and was named to The Dallas Morning News'Dallas-Fort Worth metroplex Top Workplaces 2023 and GoBankingRate's 2023 list of Best Regional Banks.

Responsibilities

• Develop and execute strategy for high-profile corporate events, sponsorship activations, and client hospitality programs that drive brand awareness, pipeline growth, and measurable KPI targets
• Manage all phases of event planning including communications, budgeting, vendor negotiations, logistics, and on-site execution
• Lead event vendors, organizers, and staff; create and maintain event timelines, run-of-show documents, and comprehensive contingency plans
• Collaborate across functions (Product, Sales, Business Development, Marketing, Communications, Graphic Design) to ensure seamless event orchestration
• Align events calendar with B2B marketing initiatives and campaigns to maximize impact
• Manage event platforms (Stova, Cvent), Salesforce, and marketing automation tools to streamline registration, attendee data, and digital engagement
• Leverage event management platforms (registration, mobile apps, digital engagement tools) to streamline operations and enhance attendee experience
• Ensure brand consistency and exceptional execution across all event touchpoints
• Communicate event strategy and updates clearly to all stakeholders
• Evaluate post-event metrics and ROI to generate insights that guide future event strategies
• Identify opportunities to expand visibility, deepen networking, and increase engagement with high-priority targets and customers

Qualifications

• 4+ years of experience in B2B event marketing
• Proven track record planning and coordinating events
• Proficiency with marketing automation tools; demonstrated eye for design and aesthetics
• Exceptional organizational skills with meticulous attention to detail
• Strong analytical abilities; proven ability to interpret data and optimize event ROI
• Skilled negotiator with a track record of delivering quality events on budget
• Excellent communicator with strong stakeholder management skills
• High energy, self-motivated, and thrives in fast-paced, collaborative environments
• Able to manage multiple priorities and juggle competing deadlines; willingness to travel frequently as events often require on-site presence before, during, and after execution
• Adaptable and composed when dealing with change and ambiguity

The duties listed above are the essential functions, or fundamental duties within the job classification. The essential functions of individual positions within the classification may differ. Texas Capital Bank may assign reasonably related additional duties to individual employees consistent with standard departmental policy.Texas Capital is an Equal Opportunity Employer.

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